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Casa Andina Hoteles

Casa Andina Hotels aimed to create a clear structure for its offering, categorizing them as Premium, Select, and Standard to simplify guest choices. The strategy involved designing a new brand identity inspired by the unique elements of Andean houses. Trapezoid-shaped windows, found in archaeological remains and modern constructions, were identified as a distinctive feature, connecting the brand with the region’s history and architecture to convey authenticity.

Concept and creative direction: Himi Saito, Richars Meza | Strategic planning: Luben Petkoff Casa Andina team: Juan Stoessel, Alfredo Perez-Costa, Lorena Adum Abdala.